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by Jehuda Saar
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More on bird addiction

As I posted earlier, the Angry Birds addiction is still quite prominent out there in the mobile world (as well as on less mobile equipment ever since the introduction of Apple's App Store on the Mac with its own version of that famous franchise's game). So last week we heard of an interesting development: another famous iOS game, apparently the "Top Paid App Of All Times", Doodle Jump, will get a Hollywood tie-in. Universal have announced that the main character of their movie Hop will feature in Doodle Jump as a promotional download. 

Now the makers of Angry Birds, Rovio, will release a version of the game set in Rio. Why Rio you ask ? 20th Century Fox will be releasing a movie by that name and some of the characters from that movie will appear in the game as well. Check out the trailer below for more on that.

This new trend of Hollywood-iOS tie ins is interesting. While for now it seems to center on "games to cartoons" connections, it would be interesting to see what other forms such tie-ins might take. Other than that, so long as we get new birds to fling at pigs, who are we to complain ?

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Reader Comments (3)

I don't get the whole Angry Birds thing, but I totally understand why Hollywood would want in on this cheap, but enormously widespread ad-delivery system.

February 1, 2011 | Unregistered CommenterGuiltyFeat

You're too sophisticated a computer game player. For someone like me who only occasionally dabbles in computer games and can't really focus beyond something VERY basic, this is ridiculously addictive. All you do is catapult birds at pigs who inhabit gradually more sophisticated constructs. It's like CRACK baby.

February 1, 2011 | Unregistered CommenterJehuda Saar

CRACK baby? Now that sounds like the kind of game I would enjoy! I can see it now, there's a bunch of teenagers hanging out in an abandoned supermarket car park and you have to get them pregnant and addicted to free base cocaine before the time runs out. Awesome!

February 1, 2011 | Unregistered CommenterGuiltyFeat

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